CRM

Know every customer by name

Initsale CRM automatically organizes your contacts, tracks every order, manages color-coded tags, and gives your team a 360-degree view of each customer. With activity timelines, custom fields (EAV), and full conversation history, you always have the context you need to close the deal — no spreadsheets, no guesswork.

Everything you need to manage customers

From first contact to repeat purchase, every interaction is tracked and actionable.

👥

Contact management

Contacts are created automatically from incoming emails — no manual entry required. Search, filter, and organize your entire customer base by name, email, or subscription status. Each contact profile shows the full picture at a glance.

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Tags & labels

Color-coded tags let you segment customers any way you need: VIP, lead, partner, prospect, or anything else. Apply tags to contacts, conversations, and orders, then use them to trigger automated workflows for targeted follow-ups.

📋

Custom fields (EAV)

Add text, number, date, boolean, or dropdown fields to contacts and orders. Capture the unique data that matters to your business — company size, preferred language, subscription tier — and use those fields in workflow conditions and reports.

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Order tracking

Create and manage orders directly on contact profiles with multi-item support, 14 currencies, and status tracking (pending, completed, refunded, cancelled). See lifetime revenue per customer and identify your most valuable buyers at a glance.

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Activity timeline

See every message, order, subscription event, and key milestone for each contact in a single chronological feed. Click any event to jump directly to the conversation or order — nothing falls through the cracks.

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Smart filtering

Find exactly who you need with instant search across names, emails, and subscription status. Filter contacts by activity, engagement, tag, or custom field value to build targeted lists for outreach and follow-up.

JD
Jane Doe
jane@example.com
VIP
AS
Alex Smith
alex@corp.io
3 orders
MK
Maria K.
maria@shop.co
New
Customer profiles

Complete customer picture at a glance

Every contact page tells the full story: conversation history, order totals, custom fields, colored tags, and subscription status. When an agent opens a contact, they have every piece of context they need to deliver great service without asking the customer to repeat themselves.

  • Colored tags on contacts, conversations, and orders for instant visual segmentation — VIP, lead, or any custom label you create
  • Chronological activity timeline showing messages, orders, subscription changes, and contact creation events in one feed
  • EAV custom fields for contacts and orders — text, number, date, boolean, and dropdown — with workflow integration for automation

Explore more features

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